When I first saw this video, I didn’t think much into it. I thought the visuals were good, the concept was cute, and it wasn’t like every other beer commercial. After reading Bob Garfield’s article in Ad Age, I was a little irritated and mad at him.
Bob Garfield’s article on Adage states this:
This is 2008. We're not in an "It's a Small World After All" era; we're in a "World of Warcraft" era. Pollyanna fantasies don't much scan, especially with the presumed target audience of young men. Not to stereotype or anything, but by and large, men don't drink beer to make the world a better place. They drink beer to cruise women, escape women, wash down nachos and get stinking blotto.
I really couldn’t disagree with him more. I don’t see why he feels the need to by so cynical. In our day and age we are aiming to produce ethical advertising that promotes a better world. I think aiming for “It’s a small World After All” is positive and promotes better life for everyone. Should we instead make a commercial that has men chugging beer and then trying to get into women’s pants because that’s more realistic? I think that this is promoting the good side of beer. That beer can be used as something that brings people together by paying it forward. It’s not promoting over consuming, irresponsible partying, or anything negative. It really is showing the better sides of the product.
Monday, April 28, 2008
Heineken: Share The Good!!!!
Deals Deals Deals
I value quality in my clothes above all else. I am the last person to step foot in Forever 21, Charlotte Rousse, or any stores along those lines. I love well made, name brand, cute clothing. The only thing is, It is very difficult for me to buy something full price. I have found so many places with AMAZING sales that I just can't fork over the money to buy something at retail. I have gotten to the point where a 15 or 20 percent off sale isn't even always good enough. The only things that I will buy at full price are bra's, makeup, and nice jewelry. So I put together a list of the best places to find the greatest deals. These are seriously the best ever.
My Faves
Steak and Live Music- Sambuca
Less fancy steak- Kirby's
Uppity sushi and cocktails- Kenichi
Classic sushi- Nandina
Pizza and Wine- Coal Vines
Tapas and Pitchers of Sangria- Sangria's
Best hot dog- Big D's
Greek food- Fadi's
Italian- Maggiano's
Tex Mex and margs- Mi Cocina
Queso and cheap margs- Blue Goose Cantina
Subs- Jersey Mikes
Hamburger- The Porch
Brunch with Bloody Marys and Mimosas- Penne Pomodoro
Country Breakfast- Oasis
BBQ- Dickey's
"Diet" Coke
I decided to do a little researching on the topic and this is a little of what I found:
STUNNING new research from Kaiser Permanente Division of Research has linked dementia to mid-life waist size. This means that if you are 40 and fat you’re three times more likely to suffer from dementia related mental decline as you age.
This is not a severe shock to any of us who have watched a fatty order three burgers and then opt for a “Diet” Coke. If you think the Diet Coke is going to counter act your mountain of food, you are most certainly delusional. Talk about Sin of Gluttony.
Sunday, April 27, 2008
Kissing
Wednesday, April 23, 2008
Discriminating
Facebook Anthem
I spend a ton of time on facebook. Every day I spend at least 15 minutes on there. I love it. It is the best way to stay in touch with friends when you have a busy life, especially friends that you don't go to school with. Although it's not nearly as personal as calling them or being with them, it is a great tool. I usually check my messages, upload pictures, look at pictures that other people have added recently, and see how my friends from home are doing. My time on facebook would be cut so much shorter if I didn't have to get rid of so much shit. The requests, tests, pokes, sticky notes, horoscopes, and the 800 other million applications you can use on your page are sooooo annoying. Somebody sent me this anthem and I couldn't stop laughing. I don't know why humor that points out the obvious is so funny to me. But somebody must have felt pretty strongly that applications on facebook are a pain to create this song and video.